How to Get Started with Product Photography 

Product photography is the art of making products look irresistible through images. Whether you’re selling online, building a brand, or just want to showcase your creations, great product photos are essential. Here’s how to get started:

1. Understand Your Product 

Before you shoot, study your product. What are its best features? What story do you want to tell? This will guide your lighting, angles, and styling.

2. Master the Lighting 

Lighting is the soul of product photography. It shapes mood, highlights details, and eliminates unwanted shadows. There are two main types:

• Strobe Lights: These are powerful flashes that freeze motion and create crisp, professional images. They’re perfect for high-detail shots and can be shaped with modifiers for creative effects.
• LED Lights: LEDs offer continuous, adjustable light—ideal for product videos and for seeing your results in real time. They’re energy-efficient and versatile, making them a favorite for modern studios.

3. Set Up Your Shooting Space 

A dedicated product table is a game-changer. It provides a clean, stable surface and lets you control backgrounds and reflections. Pair it with a sweep (a curved backdrop) for seamless, distraction-free shots.

4. Choose Your Camera and Lens 

You don’t need the latest gear—just a camera with manual controls and a lens that lets you get close. A tripod is essential for sharpness.

5. Style and Compose 

Arrange your product thoughtfully. Use props sparingly, and keep the focus on the item. Experiment with angles and framing until you find what works.

6. Edit and Polish 

Post-processing brings your images to life. Adjust exposure, color, and sharpness to make your product pop. Software like Photoshop or Lightroom is your friend here.

How Apopo Studio Can Help 

Apopo Studio in Manurewa, Auckland, is designed for creators who want to elevate their product photography. Here’s what we offer:

• Full Range of Strobe Lights: From entry-level to pro-grade, our strobes let you sculpt light and capture every detail.
• LED Lights for Product Videos: Our LED panels are perfect for shooting smooth, vibrant product videos—no flicker, just pure creative control.
• Kick-Ass Product Table: Our custom product table is built for flexibility, stability, and style. It’s the foundation for flawless shots, whether you’re shooting jewelry, gadgets, or gourmet treats.

Why Choose Apopo Studio? 

• Expert Guidance: We help you set up, light, and style your shoot for maximum impact.
• Flexible Space: Our studio adapts to your needs, whether you’re a solo entrepreneur or a creative team.
• Community: Connect with other makers, learn new techniques, and grow your brand.

Ready to make your products shine? Book a session at Apopo Studio and let’s create something extraordinary.